training & support
offering customized and comprehensive training
we understand that no two franchise owners are alike
Initial Training
Storm Guard’s Initial Training phase is comprised of 4 pillars
- Pillar 1: Inaugural Training
- Parts of the roof
- Neighborhood selection
- Construction material supply chain
- Ladder safety
- Our proprietary software
- Accounting best practices
- Marketing strategies
- How to identify local competition
- Setting up a business name/entity
- Setting up your office space
- Obtaining business insurance
Our Inaugural Training will get you on a level playing field with other Storm Guard franchise owners, and prepares you for the next step in the process.

- Pillar 2: Training Session A (TSA)
During Training Session A (TSA), new franchise owners and their key managers travel to Raleigh, NC to learn from their Franchise Business Consultants how to appropriately sell Storm Guard services. This training is designed to help build confidence in the first 3 steps of our sales process:
- Neighborhood launch
- Field marketing
- The inspection meeting
- Pillar 3: Post TSA
- Pillar 4: Training Session B (TSB)
- The product selection meeting (where homeowners choose roofing and construction materials for their property)
- Job file review
- Supplementing
- Production preparation
- Production
- Invoicing
- The closing meeting
Ongoing Operations Support

continuing education
Another important part of Storm Guard’s ongoing operations support is continuing education. We believe that staying up-to-date on the latest industry trends, technologies, and processes are the best way to offer the highest quality products and services to our communities. We watch the ever-evolving industry, develop vendor relationships, and offer training opportunities so that you can focus on running a profitable business – not worrying about the infrastructure behind it!
strategic planning
Marketing Assistance
One of the most valuable ways that we support our franchise owners is through marketing assistance. Marketing campaigns can be both expensive and confusing to try and do on your own. For this reason, we create a range of marketing materials designed just for you. For example, you will have access to professional business attire, vehicle wraps, and designs for brochures, flyers, and door hangers.

market effectively online
Technology
Today’s successful businesses use a range of smart technologies to help increase efficiency and quality. Storm Guard is no different! We offer our franchise owners intelligent, data-driven tools that will help you build and sustain a profitable business. For example, Storm Guard franchisees are given access to weather and aerial measurement technology, as well as a field rep tracking application, insurance claim estimating software, and task management systems to help you manage sales, production, and invoicing. By using the best technologies available, you can run your business efficiently and have the data you need to make smart, real-time decisions.
Collaboration
Examples of collaboration opportunities with Storm Guard include:
- Franchise Advisory Council Meetings
- Monthly “Ace of Sales” Competition and Traveling Trophy
- A Company Wall, where franchise owners can find important updates, ask/answer questions, and share best practices